Using the past year's streaming data, Spotify have developed 16 personalties that summarise individuals' streaming habits, based on four binary attributes.
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It's been just over a year since YouTube Shorts launched globally. So this week, we're reflecting on YouTube Shorts' artist partnerships, and their popularity with music fans.
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For some artists, the experience of releasing new music is elevated when partnered with the release of stems - audio files that break down songs into individual tracks.
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It’s been over a week since the last of Splendour’s punters departed the festival grounds. Today we're looking at how the event has influenced streaming data across Australia, thanks to Chartmetric.
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There’s something undeniably appealing about pop-up promotions. They offer artists the chance to deliver a slice of their world to their fans, while harnessing the power of scarcity marketing. Fans get to take part in exclusive experiences where they can score limited edition march, meet with other fans and in some cases, the artists they know and love. Here’s some of our favourite pop-up experiences from artists.
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There's just one week to go before electronic duo ODESZA release their next album 'The Last Goodbye' via Foreign Family Collective / Ninja Tune. Over the past few months, ODESZA have rolled out more than just singles and social media posts to keep their fans on their toes ahead of the release.
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If you’re anything like us, you spent last weekend tucked away, indulging in Stranger Things, Season 4 Volume 2. The Netflix series has blossomed into a cultural phenomenon over the past six years, and the rollout of its fourth season has significantly influenced the way its fans stream music.
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This year’s report focuses on Generation Z, exploring how they’re “shaping audio streaming and culture” at large.
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