Pinterest might not be the first platform to come to mind when we say 'music marketing', but that could soon change.

Olivia GlikuOctober 21, 2022Platforms, Social Media, Artist Tools, Pinterest

Over the past few months, BeReal has risen to popularity across the globe. On its way up, the app has caused some major waves in the world of social media, for users and platforms alike.

Olivia GlikuOctober 14, 2022Platforms, Social Media, TikTok, Artist Tools, BeReal

TikTok's Love For Sped Up Songs

The popularity of sped up songs is transforming the way artists release their music.

Olivia GlikuOctober 7, 2022Platforms, Social Media, TikTok, Instagram

Can Polaroid Make Radio Trendy Again?

Polaroid recently made a splash when they announced a step into music technology with a new range of products and services. The brand known and loved for its instant cameras is now selling speakers, and it's launched its own experimental music service and music app.

Olivia GlikuSeptember 30, 2022Platforms, Social Media, Products, Radio

When Releases Resurge

Each year we see certain releases find their way back into the spotlight. Often, what they have in common is a reference to a point in time - whether it's a season-inspired release, or a track named after a specific month.

Olivia GlikuSeptember 23, 2022Campaigns, Platforms, Social Media, TikTok, Streaming, Instagram, YouTube

Are Multi-Purpose Vinyl Records The Next Big Thing?

Vinyl records have been a hot topic at The Habit Weekly office as of late. Over the course of the last few years, we've seen music lovers worldwide continue to invest in their collections, as the vinyl resurgence has charged on. Two particularly inventive releases have piqued our interest this week, and they've provided a glimpse into the potential future of vinyl records and their purpose.

Olivia GlikuSeptember 19, 2022Campaigns, Platforms, Partnerships, Social Media, TikTok, Vinyl, Merchandise

How Snap and Live Nation Are Bringing AR to Live Music

Back in May, we shared the news that Live Nation and Snap were joinig forces to deliver a series of augmented reality (AR) filters for a range of live music events, as part of a multi-year deal.

Olivia GlikuSeptember 12, 2022Campaigns, Platforms, Content, Partnerships, Apps, AR, Augmented Reality, Social Media

Artists Utilising YouTube Shorts

It's been just over a year since YouTube Shorts launched globally. So this week, we're reflecting on YouTube Shorts' artist partnerships, and their popularity with music fans.

Olivia GlikuSeptember 2, 2022Campaigns, Platforms, Content, Partnerships, Apps, YouTube, DSPs, YouTube Shorts

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